Monday, July 25, 2022
HomeInsurance LawIntegrity Advertising Group takes over Abernathy Monetary Providers

Integrity Advertising Group takes over Abernathy Monetary Providers


Persevering with its shopping for spree, US-based life and medical insurance distributor Integrity Advertising Group has bought compatriot Abernathy Monetary Providers.

The worth of the deal was not revealed.

Florida, Fort Walton Seaside-based Abernathy is an unbiased advertising and marketing organisation (IMO), offering life insurance coverage and monetary companies merchandise.

The agency gives options for retirement planning and wealth administration, companies that are additionally supplied by Integrity.

Headquartered in Dallas, Texas, Integrity develops choices with service companions and markets them by way of its community of businesses, brokerages, in addition to RIAs.

The agency stated that its omnichannel insurtech platform will allow the Abernathy crew to extend productiveness.

The corporate additionally acknowledged that its shared companies infrastructure, together with Know-how & Innovation, authorized and compliance, Individuals & Tradition amongst others, will assist Abernathy enhance its development methods.

In addition to, the acquisition is claimed to supply ‘significant’ firm possession to Abernathy staff by way of the Integrity Worker Possession Plan.

Integrity co-founder and CEO Bryan Adams stated: “Now, everybody at Abernathy Monetary Providers can entry Integrity’s industry-leading assets to serve brokers, carriers and purchasers in a manner that may enhance the lives of all stakeholders.”

Abernathy president Brent Abernathy will be part of Integrity within the function of a managing associate.

Brent Abernathy stated: “Integrity will assist our brokers attain extra Individuals with a wider vary of merchandise, making it doable to craft extra impactful options.”

Earlier this yr, Integrity acquired Honeycutt Insurance coverage Advertising, and J. Helmassive & Firm.




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